Artificial Intelligence

Leveraging AI and Automation for Productivity and Growth

There’s no doubt that AI and automation are benefiting many industries. However, going from a vision to a full implementation to producing value is fraught with pitfalls.

Michael DeWitt
Jul 8, 2024
4 min read

A recent report by Market Research Future (MRFR) expects factory automation growth to maintain a CACR of at least 8% between 2016-2020, with a valuation expected to exceed $240 billion. A 2019 report from the World Economic Forum shows similar high growth for transportation and storage, manufacturing, and wholesale and retail trade. In this article, we'll look at leveraging AI and automation for productivity and growth.

Be Bold and Risk Tolerant

Being bold means taking advantage of opportunities that can have a great payoff. However, that should be balanced with risk tolerance. While those may sound like competing goals, they are two sides of the same coin. It's a matter of calculated risk.

Knowing which AI and automation initiatives to pursue differs from chasing the latest technologies to stay on the cutting edge. Technology that will help a company become more productive and grow is a worthy pursuit, even if it doesn't have a short-term payoff. In such a scenario, short-term gains are absent, but understanding where break-even is along with the trajectory of potential profits helps create a practical timeline for implementation and alignment of projects.

Recruit and Train the Right People

Hiring people who are well-trained and versed in AI and automation has become extremely difficult and competitive. At the end of 2017, Tencent, a Chinese technology company, released a report that found that the number of AI talent (i.e., "AI researchers and practitioners") worldwide was only 300,000, but the demand was in the millions. Since 2017, demand for AI talent has grown, leaving companies competing for a tiny pool of eligible candidates. However, those companies that wish to get the full benefit of AI and automation have no choice but to compete.

"We hired some data scientists, and it was difficult," Jehiel Oliver, CEO of Washington, D.C.-based Hello Tractor, said to CIO Magazine. "It's a highly competitive market for talent. Not only did we have to find folks who were comfortable working with these advanced technologies, but we also had to be comfortable with the business models and the locations we're operating in. We're not promising cushy offices in Silicon Valley. We work in agriculture in emerging markets."

While recruiting for talent that is well-versed in the latest technologies is far from easy, companies may find that they already have a few gems under their roof. Companies should search their existing talent for those with experience or knowledge in technologies that fit the company's strategy set. These employees may need some training to put them on par with the talent the company is fishing for. Additionally, employees will be up to speed on company products and processes.

In the interim, there are always consultants who can help with technology implementations, develop products using those technologies, and even find talent.

Design Automation to Scale

Starting with a small team of AI developers will only get you so far. As the company grows, it will become clear that more is needed to fully take advantage of what AI offers. At some point, data scientists will be required to ensure the company extracts as much value as possible from its data.

Data scientists must ensure the company extracts as much value as possible from its data.

Additionally, projects utilizing the latest technologies shouldn't remain in silos. These initiatives should be company-wide. A 2019 report from KPMG titled 'Easing the pressure points: The state of intelligent automation' found that out of seven functional areas, only one has a double-digit (12% in IT/Digital) focus on AI initiatives as a company-wide approach rather than process. The lack of a company-wide initiative resulted in lower confidence in visionary leadership.

For those companies that have implemented AI and automation, a Forrester report found that most were not leveraging these technologies to their fullest extent. "Today, enterprises use machine learning models to identify customer churn, suggest upsell/cross-sell, reroute logistics bottlenecks, predict manufacturing machine failure, and make other predictions," Forrester analyst Mike Gualtieri and Kjell Carlsson wrote in a report titled Forrester Wave: Multimodal Predictive Analytics and Machine Learning Solutions, Q3 2018.

"A few models here and there are valuable and significant, but they are a mere drop in the bucket compared to what is possible," both analysts wrote. "Enterprises have dozens, hundreds, and even thousands of applications and business processes that could, but do not currently benefit from predictive models."

As companies move into implementation, choosing programming languages, libraries, and frameworks becomes critical. Choosing obscure, open-source, non-popular languages can mean little to no support. Without support, the company's technology initiatives will struggle to get off the ground. Languages such as Python and R are open source but also have large communities of support.

Systematically Capture Value

Once the technology has been implemented, it should be able to regularly extract value from company data with little to no intervention. This is a systematic approach. If employees must continually step in because certain parts of the process are missing, the workflow should be re-evaluated to be better streamlined.

It can be challenging to hand off more complex scenarios to automation. However, repetitive and relatively straightforward ones are prime candidates for automation and AI.

"We remain far from general AI that can wholly take over complex tasks, but we have now entered the realm of AI-augmented work and decision science — what we call 'augmented intelligence. If you are a CIO and your organization doesn't use AI, chances are high that your competitors do, and this should be a concern." Chris Howard, Chief of Research at Gartner, said to Enterprise AI.

If you are a CIO and your organization doesn't use AI, your competitors likely do, and this should be a concern.

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