Combine digital assets (e.g., data, processes, infrastructure) with physical assets (e.g., people, locations, things) in new ways to create new sources of value for customers and new sources of revenue for the business.
Identify and prioritize the digital initiatives across your organization's value-chain. This will drive the decision about the capabilities to be put in place.
Gracefully adapt to change, which means simultaneously running and transforming the business. This requires "bimodal" capabilities that will allow you to handle multiple speeds and enable business agility.
Define the business capabilities and organizational competencies required to deliver the target customer and business model.
Modern technology architectures based on micro-services and APIs, targetted transition to the "Cloud," and new data/analytic techniques will help to cultivate a better understanding of your customers and business.
Define the technologies and architecture as required underpinning for the target customer and business model.