Go-to-Market & Growth Strategy

Identify growth opportunities and improve performance through innovation.

Go-to-Market & Growth Strategy
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Growth is vital for funding new investments, attracting great talent, and acquiring assets. It is also a critical driver of overall company performance. We help our clients develop a more detailed perspective on trends, future growth rates, and market structures. By looking across all the possible directions of growth—growing the core, expanding geographically, diversifying into adjacencies, and taking opportunities that arise from value-chain disruptions and integrations—we help companies choose where to compete, and we support them as they execute their growth strategies.

We look at four levers when working with clients to define how to capture the growth opportunities they have identified:

  • marketing and sales, including operational excellence
  • M&A and divestitures
  • innovation
  • resource allocation

Innovation is critical to growth, particularly as the speed of business cycles continues to increase. Most companies understand the importance of innovation but fall short when it comes to execution. We define innovation as creativity plus delivery, helping our clients transform their innovation performance by focusing on four requirements for innovating at scale: strategy, pipeline of ideas, execution, and organization.

What we do

Creating value, together.


We help you develop a clear innovation strategy that meets your business-growth targets and strategic objectives.

Innovation Pipeline

We help you identify the areas of your business that are ripe for innovation and mine those areas for ideas.

Smart, Consistent Execution

We help you get higher returns from your investments through better execution and building repeatable, error-free, and scalable processes.

Related Solutions

All-in-one solutions with simple, straightforward pricing to meet your needs.

Your company is unique, with its own specific set of challenges to address. Whatever your challenges or goals we will ensure you are equipped and empowered to be successful.
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Service Capability & Feasibility

All the tools and information you need to make an informed, objective decision—before you invest.
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DeWitt is able to cut through all the noise and articulate the fundamentals. Of all the consultants I have worked with over the years, they have been my favorite for this reason.

Joseph Mack
Ohio, USA
Featured Insights

Our latest thinking.

14 Steps to Develop a Successful Go-To-Market Strategy
The 4 Strategies of Digital Transformation
7 Ways to Know If Your Idea Is Business-Worthy

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